Sunday, August 25, 2013

Arthur Ashe Kids' Day


Arthur Ashe Kids' Day

Arthur Ashe Kids’ Day presented by Hess is the largest single-day, grassroots tennis and entertainment event in the world, with chart-topping performers, celebrities and some of the best tennis players in the game coming together to celebrate the life and values of tennis legend and humanitarian Arthur Ashe. The event takes place the Saturday before the US Open.

Arthur Ashe Kids’ Day features a ticketed Stadium Show and concert inside Arthur Ashe Stadium preceded by a free Grounds Festival on the grounds of the USTA Billie Jean King National Tennis Center in Flushing Meadows, N.Y.

Among those who have performed at the Ashe Kids’ Day on their way to stardom are Justin Bieber, Rihanna, Britney Spears, Jessica Simpson, Sean Kingston, Demi Lovato, Ne-Yo, Gavin DeGraw, Carly Rae Jepsen and the Jonas Brothers. A "Who’s Who?" of the tennis world has given back to the game during this fun-filled afternoon, including Andre Agassi, Kim Clijsters, Lindsay Davenport, Novak Djokovic, Roger Federer, John McEnroe, Rafael Nadal, Andy Roddick, Maria Sharapova, Serena Williams and Venus Williams. They’ve been joined by celebrities including Alec Baldwin, Nick Cannon, John Cena, Ellen DeGeneres, Will Ferrell Tony Hawk, Randy Jackson, Matthew Morrison, and Kenan Thompson.

The free Grounds Festival offers interactive games, music and tennis activities for all ages so that kids and their families can enjoy the health and fitness benefits of tennis. Families can test their skills, watch top tennis pros and have a chance to win prizes. The Grounds Festival also features a free concert with exciting up-and-coming talent on the Hess Express Stage.

The proceeds from Arthur Ashe Kids’ Day help support USTA Serves, the USTA’s national charitable foundation, and the National Junior Tennis and Learning (NJTL) network. NJTL was founded by Ashe, Charlie Pasarell and Sheridan Snyder and is a nationwide group of more than 600 nonprofit youth-development organizations that provide free or low-cost tennis, education and life-skills programming to more than 325,000 children each year.

For more information on Arthur Ashe and his legacy, please visit the Arthur Ashe Learning Center at www.arthurashe.org.

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